Plain English
No unnecessary jargon or confusing software language.
Why Missing Link exists
Good trades businesses still lose money through small admin gaps.
Missing Link was built around a simple problem: plumbers can be excellent at the work and still lose enquiries, quotes, payments and reviews because follow-up slips behind a busy working day.
The principle
Keep the plumber focused on plumbing.
The answer is not another complicated dashboard. It is a simple managed service that fits around the way the business already works and keeps important follow-up visible.
Missing Link closes the gap between doing good plumbing work and consistently following up the business around it.
How trust is earned
Clear explanations. Useful systems. Honest claims.
Missing Link aims to become a trusted authority on the business problems plumbers face. That authority must be earned through practical guidance, useful tools, transparent service boundaries and genuine evidence as it becomes available.
Managed service
Setup, operation, support and reporting are part of the package.
Clear boundaries
What is included and excluded is explained before a customer starts.
No invented claims
No fake testimonials, guaranteed returns or manufactured case studies.
Built for working plumbers
A practical service for owner-led businesses.
Missing Link is designed especially for UK plumbing businesses with one to five vans, little or no office administration and an owner who is still working on the tools.
See How It Works →